Google Streamlines Access to Privacy Policy and Terms on Its Search Platform

Silas Fletcher Avatar
Silas Fletcher
28 Jul 2023
Google Streamlines Access to Privacy Policy and Terms on Its Search Platform image

Google is making it easier for its users to understand how their personal data is used by reconfiguring the layout of its Search platform on the web. The tech giant is moving its terms and privacy policy to a more logical and easily accessible location, eliminating the prior need for users to scroll to the bottom of the search results page to locate this information.

Previously, locating the privacy policy and terms required extensive scrolling due to the endless nature of search result pages. In the new design, this information has been relocated to a more user-friendly location. Desktop users can now find the privacy, terms, and feedback option conveniently placed behind the settings icon at the top of the page. Similarly, mobile users can access this information from the menu button found in the top-left corner of the screen.

Google's announcement on the Search Help forums stated, "We aspire for this alteration to aid users in accessing these actions more expediently, without the necessity to scroll to the very end." It's important to note that this revamp only applies to the web versions of Google Search on phones, tablets, and computers. Google had previously moved these links to the account switcher in its mobile app, visible after tapping the profile picture or initials in the upper-right corner of the app's main menu and search results.

Meanwhile, Google continues to improve its Search platform. Earlier this week, the tech giant began testing a fake search bar in the Discover feed, aiming to make it easier for users to explore varying viewpoints via alternate coverage of news topics. This development comes after the search bar in Google's Android app was significantly expanded, and new home screen widgets were added. These updates indicate Google's ongoing commitment to enhance its primary product, Search.

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