Shein is an online store for young women, men and children. The company’s primary target audience is young people aged 18-28, but it does have a section for people aged 28-38. Shein’s website went live in 2012. The company is publicly traded on the Shenzhen Stock Exchange. SHEIN is a clothing and fashion brand that offers a variety of clothes for women. Customers can find items such as dresses, skirts, tops, and shoes, as well as accessories such as handbags and jewelry.

Features

Shein offers a range of products which includes clothes, shoes, bags, jewellery, accessories, watches, electronics, beauty products, home products, personal care products, and more. Shein offers a wide selection of clothing, including the latest trends, for an affordable price. Shein offers clothing for many different occasions, such as date night, work, or the weekend, and the site offers a variety of brands. Shein also offers the latest in shoes, including sneakers, heels, flats, and boots, as well as their own line of footwear.

Design

The design of the website is clean and simple, with a focus on displaying products. The design on SHEIN includes a variety of styles and colors. Customers can use the search bar on the top of the site to find specific items and browse through different styles and brands.

Information about usability

Shein offers free shipping for orders that are over $50. The website is available in English, French, Spanish, Italian, German, Russian, Turkish, Portuguese, Dutch, Polish, Swedish, Greek, Norwegian, Czech, Arabic, Hindi, Indonesian, Vietnamese, Hebrew, Thai, and Chinese. The website is easy to use and navigate. It is available in many different languages, including English, Spanish, Russian, and French. There are different options for international shipping. There are different shopping options, such as browsing through different styles and brands or searching for specific items.

Advantages

• Wide range of products
• Affordable prices
• Gift cards
• Wide range of languages
• Free shipping
• Free return
• Free exchange

Disadvantages

• Cannot order by size
• Cannot order by color
• No price match
• High shipping costs

Conclusion

SHEIN is a global company that offers a wide array of products to suit everyone's needs. With a clear design and a wide range of products to choose from, it's a company that is becoming a contender of other online retailers.